Consumer trends

December 8, 2009

Ergorapido competition extended – still a chance to win!

The call for inspiring interior designs in the Ergorapido competition attracted over one-thousand entries from twenty-five countries. It’s been so popular that a second competition has been added and will run through January 2010.

November 25, 2009

Electrolux wins the Planeta Casa award in Brazil

In Brazil, the Turbo Acqua Jet Washer from Electrolux, is awarded the Planeta Casa award. It is the only home appliance considered by the award as a product which contributes to the rational use of water.

November 18, 2009

Electrolux En:V Barbecue awarded for relevance to the Australian outdoor lifestyle

The Electrolux En:V Barbecue is the winner of the outdoor living category in the 2009 Home Beautiful Product of the Year awards. The Electrolux barbecue was heralded for its relevance to the Australian outdoor lifestyle.

September 24, 2009

Swedish design student wins Electrolux Design Lab 2009 with his concept “Cocoon”

Rickard Hederstierna from Lund Institute of Technology in Sweden is the winner of the Electrolux Design Lab 2009 competition for inventing Cocoon. The winner was announced at finals in London on September 24.

September 14, 2009

Electrolux once again included in Dow Jones Sustainability World Index

Electrolux has once again been included in the prestigious Dow Jones Sustainability World Index (DJSWI). The DJSWI includes the 10% best-in-class economic, environmental and social performers of the world’s 2,500 largest companies.

September 2, 2009

Incentives for energy-efficient refrigerators in the hot seat

Electrolux CEO Hans Stråberg challenged policy-makers to introduce consumer incentives for exchanging outdated, energy-thirsty appliances in an op-ed piece in Dagens Industri , Sweden’s leading industry newspaper (August 24).

August 3, 2009

The UltraOne vacuum cleaner already "Best in test" in five countries

Since the launch earlier this year, the Electrolux UltraOne vacuum cleaner has already received "Best in test" in consumer reviews in four countries - Sweden, Denmark, Norway and Czech Republic.

July 16, 2009

World’s strongest man, Magnus Samuelsson, buys commercial washer from Electrolux – then lifts it!

Magnus Samuelsson, a Swedish strongman and former World's Strongest Man, is the proud owner of a commercial washer from Electrolux Professional Laundry.

June 15, 2009

S-bag®: the dustbag that won’t quit

The Electrolux s-bag® was launched worldwide in 2001 as a standard sized vacuum cleaner dustbag for Electrolux and Philips vacuum cleaners.

June 8, 2009

Pure water fresh from the fridge

Brita® and Electrolux bring you clean and tasty water straight from the fridge. There’s no longer any need to haul heavy and bulky bottles from the supermarket. Brita® filters protect your family and the environment.

May 18, 2009

Electrolux designs concept products to match tomorrow’s trends

Electrolux knows that the kitchen is "the place to be" when socializing in the home. Today, cooking is a collaborative effort. This means that appliances that provide flexibility in terms of time and space are more important than ever to consumers.

May 8, 2009

Much easier to dry sweaters with new Calima washer

The new Calima washing machine revolutionizes drying woollen sweaters and delicate garments. It is the first machine in the world which has a built-in extendable drying board.

April 8, 2009

90 years of thinking of you – some Electrolux products that made life easier for consumers

This year, Electrolux is celebrating its 90th anniversary. The ambition for the company has always been to provide innovations and products that improve people’s quality of life.

March 27, 2009

Space is freedom

Having more space is having more freedom, freedom to cook what you want and not having to worry about running out of supplies.

March 20, 2009

Molteni stove at “fashionable” Milan restaurant

Electrolux teamed up with Dolce & Gabbana to install a Molteni custom-made cooker for the posh restaurant Dolce & Gabbana Gold in Milan.

February 26, 2009

Obama’s stimulus package to provide rebates for energy-efficient appliances

The US stimulus bill recently signed into law by US President Barack Obama includes a $300 million provision to fund the Energy Efficient Appliance Rebate Program.