Design & innovation – Electrolux Group

June 8, 2022

Designing for a better future: Our new Chief Design Officer Simon Bradford tells all

Our new Chief Design Officer Simon Bradford is at leading kitchen design show EuroCucina this week launching our sustainable kitchen concept GRO. He explains how GRO could help protect the health of...

June 7, 2022

Sustainability at the forefront as Electrolux presents future kitchen concept at EuroCucina

Electrolux is at Europe’s leading kitchen trade show EuroCucina this week to introduce GRO, a new future kitchen concept to inspire people to make healthier and more sustainable choices....

June 2, 2022

Electrolux GRO – a future kitchen concept designed to help people eat more sustainably

Electrolux introduces GRO*, a future concept aimed at reinventing the kitchen and enabling people to enjoy food in a way that’s sustainable for health and the planet. Through a collection of modular solutions powered by advanced sensors and AI, based on behavioral science and the planetary health diet from the EAT-Lancet report**, Electrolux has created a vision of a better tomorrow.

May 5, 2022

Electrolux introduces new Product Recyclability Tool

Electrolux unveils a new Product Recyclability Tool to support its ambitious circularity goals. The prototype tool, unveiled today at the Circular Initiative event in Stockholm, Sweden builds on...

May 4, 2022

Electrolux wins iF Design Awards for products that help consumers achieve a better home environment

Electrolux Group has won prestigious iF Design Awards for an air purifier and stick vacuum cleaner that help improve wellbeing in the home. “The iF Design Awards are recognized as a symbol of...

April 6, 2022

Electrolux wins four Red Dot Design Awards for outstanding product design

Electrolux has picked up four Red Dot Awards, the most sought-after seal of good design, for innovative laundry care products across Electrolux and AEG brands. “Red Dot Awards mean a lot in the...

March 31, 2022

Electrolux launches microplastic filter to help tackle rising tide of plastic pollution

Electrolux launches a new Microplastic Filter for washing machines to help prevent up to two plastic bags worth of microplastic fibers* from being released from laundry, per household, every year....

January 17, 2022

Electrolux launches AI feature CamCook® for smartphones

Electrolux is the first major appliance manufacturer to offer a food recognition feature for the smartphone that makes everyday cooking easier for consumers. With CamCook® consumers simply have to...

January 5, 2022

Electrolux joins other leading manufacturers to collaborate on the connected home

Electrolux and other manufacturers have formed the Home Connectivity Alliance (HCA) to make devices and apps work together across brands for a better consumer experience. Electrolux...

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