Consumer insight shapes Electrolux China launch

Electrolux carried out extensive consumer research in the development of the new Chinese product range, which is now being launched with a carefully crafted online and in-store marketing campaign.

Electrolux Supplier Awards 2013 winners announced

Electrolux held its first ever Supplier Awards event on November 20, 2013, celebrating its top direct material suppliers from around the world and selecting twelve winners out of 3,000 potential...

Electrolux launches collection of premium cookware

As the chosen supplier to almost 50% of Michelin-starred restaurants in Europe, Electrolux has unique insight into the requirements of some of the most demanding kitchens in the world.

New innovations behind the quietest vacuum cleaner

Electrolux has recently launched a new generation of UltraSilencer vacuum cleaners – possibly the quietest vacuum cleaner in the world. Patented innovations make for a unique combination of...

Electrolux Design Lab 2013 semifinalists are chosen

A breathing wall that cleans the air, a hologram cooking appliance to prevent loneliness and a robotic cleaning appliance running on kinetic energy. These are some of the innovative concepts chosen...

Electrolux a sector leader in FTSE4Good Ratings

Electrolux has again been included in the FTSE4Good Index Series, where the company was also ranked among the sector leaders in the rating of its ESG (Environmental, Social and Governance) factors.

Electrolux and Stockholm Design Week

In association with Stockholm Design Week, journalists got to get behind the scenes at Electrolux headquarters and meet the designers behind the latest innovations in home appliances and experience...

Subscribe via e-mail