18 million tons of carbon dioxide emission would be saved if 188 million old and energy thirsty household appliances would be replaced by energy efficient models.
Just two days after a government official expressed her disappointment about the lack of A++ rated appliance in Norway, Electrolux Norway announced the product launch of an A++ rated fridge.
"Making money and running a sustainable business go hand-in-hand," says Electrolux President and CEO Hans Stråberg. "There is a consumer demand for products that meet high sustainability standards. Consumers are willing to pay more for such products."
There were no trains, buses or automobiles used by design colleagues one day recently in Stockholm from Floor Care and other sectors who instead biked, roller-bladed, ran, and walked to work in an effort to reduce their carbon footprints for one day. What started out as an ordinary morning turned into an environmental challenge for 25 creative minds at the Electrolux Industrial Design Center.
Ever wonder how much less carbon dioxide your household would produce if you replaced all of your appliances with the latest energy-efficient models? Electrolux has begun the roll-out of an online calculator that has the answer.