The Electrolux 900 / AEG 9000 Air Purifier Humidifier has a unique offering in terms of performance, energy efficiency and the use of recycled materials in a unique and distinctive design.
“We set out to create a premium multi-functional air purifier that provides healthy and comfortable clean air for consumers with lower environmental impact while not compromising on performance and durability,” says Katia Rizzello, Director Small Domestic Appliances & Water Care, Business Area Europe, APAC & MEA. “This involved a change in mindset throughout the entire project team where we pushed the boundaries in terms of recycled materials, energy efficiency and features that promote wellbeing in the home.”
The air purifier is part of our Electrolux / AEG EcoLine selection, which means it is one of our most energy-efficient products on the market. Its smart mode intelligently adjusts the fan speed based on pollutant levels in the air to use up to 53% less energy than the normal mode.1
“We designed the product to be elegant and pleasant to touch, with consumer feedback highly rating its energy efficiency and quietness,” says Philippe Charles Thuillier, Category Director Air Care Business Area Europe, APAC & MEA. “Consumers also find our app to be very initiative and the filter easy to replace.”
Premium design and recycled materials
The Electrolux 900 / AEG 9000 Air Purifier Humidifier is our first air care product on the market with a high proportion of recycled materials. Up to 74% of its total plastic by weight is recycled post-consumer material and its fabric cover consists of up to 98% recycled fabric.2
“We extensively tested parts made from recycled materials — both from technical and consumer perception perspectives,” says Rizzello. “This allowed us to maximize the recycled content in the design and confirmed that consumers perceive the use of recycled materials as a unique differentiation.”
“We chose to embrace the aesthetic imperfections of recycled plastics and highlight this in the design,” recounts Silvia Francesca Notaro, Senior Color, Materials and Finishes Designer, Air Care, Business Area Europe, APAC & MEA. “The speckled effect in the recycled plastic is a distinctive design element and a new expression of premium.”
The plastic exterior also has a paint-free finish to avoid the need to use potentially harmful chemical coatings. The legs are made from wood sourced from certified forests and allow the product to discreetly blend in with other furniture.
Ensuring good air quality in large spaces
Indoor air pollution is a major cause of ill health in many parts of the world. Designed to purify air in spaces up to 125 m2, the Electrolux 900 / AEG 9000 Air Purifier Humidifier is equipped with a five-stage filtration system that neutralizes up to 99.99% of tested bacteria.3 Additionally, it has among the lowest noise levels on the market, with an ultra-quiet night mode set as the default, ensuring a peaceful environment whatever the time of day.
“The user interface and the mobile app are simple, intuitive and user-friendly and state-of-the-art connectivity puts users in full control to enhance their comfort,” claims Rizzello. “The purifier was developed with the user in focus and was refined through consumer insights from a series of usability tests.”
The Electrolux 900 / AEG 9000 Air Purifier Humidifier has been launched as a 1-in-2 fan and air purifier in some Asian markets and as a 3-in-1 air purifier, humidifier and heater in Europe with more markets to come. In 2024, the product won the Automotive, Electrical or Electronic Product of the Year category at the Plastics Recycling Awards Europe and a Red Dot Design Award.
Sources:
1) Based on internal tests comparing energy consumption when using fan speed 5 in Manual Mode vs Smart Mode. Internal test done in 29.5 m³ CADR room for 7 hours.
2) The total % of recycled plastic may vary in the range. Products made with up to 39.8% recycled material of the total weight composed of 2.3% recycled fabric by total product weight and up to 37.5% recycled plastic from total product weight.
3) Based on external tests on Escherichia coli, Staphylococcus aureus, and Serratia Marcescens according to ISO 18184:2019(E).