In 2017, Australia officially joined the food waste movement in APAC. By establishing a three-year partnership with OzHarvest, Electrolux in Australia targets food that would otherwise be wasted to help feed people in need across the country.
The 2017 campaign focuses on raising awareness about food waste among Electrolux employees. A series of Cooking for a Cause will be held with participation of employees from different Electrolux departments, along with a Food Truck community event and high-profile regional CEO Cook-Off in March 2018.
This project aims to reduce food waste by working with OzHarvest, a food rescue organization, while engaging Electrolux employees. Employees and consumers are provided with the knowledge to reduce food waste in their own homes through tips, tricks and recipes from experts. People in need are supported in putting better quality and more nutritious food on their tables. This takes place through the raising of funds from employees and the broader public.
- The Food Truck at Moorebank served lunch to 200 people as part of a charity day in conjunction with the Children’s Cancer Institute on October 26.
- From mid-November, all of sites in Australia will be part of a food drive to raise donations (food and money) for Christmas. All of Electrolux employees, visitors and suppliers are encouraged to either leave a food
item under the tree or buy a Christmas decoration for either $5 (equals 10 meals) , $10 (20 meals) or $20 (40 meals) to place on the tree.
- A group of 10 volunteers will be cooking for customers at the OzHarvest food market in late November.
- Hold four Cooking for a Cause events and a Food Truck community event in Electrolux Australia between September and December 2017.
- Continue discussions with AIESEC to bring international volunteers aboard in January to March 2018.
- Throw a regional CEO Cook-Off in March.