For the fourth year in a row, Electrolux is encouraging students around the world to fire up their creative minds and design household appliances for the future. In the 2006 edition of the design competition, Electrolux Design Lab, students will develop solutions for food preservation and preparation that promote “healthy eating habits in 2016.
The competition is open to all design students worldwide via the Internet, www.electrolux.com/designlab. Last year’s Electrolux Design Lab competition attracted over 3,000 students from 88 countries.
An international jury will judge the entries based on their design, innovation, consumer insight and ability promote healthy eating habits.
The nine best entries will be invited to Barcelona, Spain, for a final event in late November this year, where the winner of Electrolux Design Lab 2006 will be announced.
The 2005 Award went to Airwash, a waterless washing unit that uses negative ions, compressed air and deodorants to clean clothes, and features an intuitive, ecological, beautiful design.
More details on the current and past editions of Electrolux Design Lab can be found on the competition website: http://www.electrolux.com/designlab
For more information please contact Margaretha Finnstedt Møller, +46-8-738 61 58
Electrolux is the world’s leading producer of powered appliances for kitchen, cleaning and outdoor use, such as refrigerators, washing machines, cookers, vacuum cleaners, chainsaws, lawn mowers, and garden tractors. Every year, customers in more than 150 countries buy more than 55 million Electrolux Group products for both consumer and professional use sold under famous brands such as AEG-Electrolux, Electrolux, Zanussi, Frigidaire, Eureka and Husqvarna. In 2005, Electrolux had sales of SEK 129 billion and 70,000 employees.