Morten Falkenberg new head of Floor Care and Small Appliances

Morten Falkenberg has been appointed head of Floor Care & Small Appliances. He previously held the position as president of Floor Care & Small Appliances Europe. In his new role Falkenberg reports to CEO Hans Stråberg and is a member of the Electrolux Group Management.

Falkenberg succeeds Magnus Yngen, who was appointed head of Major Appliances Europe in October 2006. Prior to joining Electrolux in 2003 Falkenberg held senior positions at Carlsberg, TDC Mobile and Coca Cola. He holds a bachelor’s degree in business from the Copenhagen School of Economics and Business Administration.

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About the Electrolux Group

Electrolux is a global leader in home appliances and appliances for professional use, selling more than 40 million products to customers in 150 countries every year. The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight, to meet the real needs of consumers and professionals. Electrolux products include refrigerators, dishwashers, washing machines, vacuum cleaners and cookers sold under esteemed brands such as Electrolux, AEG-Electrolux, Zanussi, Eureka and Frigidaire. In 2005, Electrolux had sales of SEK 100 billion and 57,000 employees. For more information, visit