Electrolux Outdoor in cooperation with Firefly Energy on new battery technology

(ELUX) Electrolux Outdoor has signed an agreement with Firefly Energy. Firefly will develop and produce a new battery technology on an exclusive basis for the Group’s outdoor lawn products.

Firefly will receive equity and engineering funding (USD 1,7m) from Electrolux in order to develop the first version of its advanced lead acid battery for Electrolux.

“Electrolux can see a great potential in Firefly Energy’s advanced battery technology. Even if this project is at an early stage, we believe Firefly’s technology allows us to introduce new levels of cordless power and efficiency to our customers,” said Johan Dyberg, Vice President of Core Technology for Electrolux Outdoor Products.

Firefly technology utilizes the same chemistry as lead acid batteries but replaces the heavy metal historically utilized in those batteries with an advanced composite material; hence end-of life corrosion problems are minimized, and battery power/energy are maximized. Firefly Energy Inc. was launched as a spin-out from Caterpillar on May 1, 2003.

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The Electrolux Group is the world’s largest producer of powered appliances for kitchen, cleaning and outdoor use, such as refrigerators, washing machines, cookers, vacuum cleaners, chainsaws, lawn mowers, and garden tractors. Every year, customers in more than 150 countries buy more than 55 million Electrolux Group products for both consumer and professional use sold under famous brands such as AEG, Electrolux, Zanussi, Frigidaire, Eureka and Husqvarna. In 2004, Electrolux had sales of SEK 121 billion and 72,000 employees.