Case study LA10-12: Shiny new sustainability award

The Electrolux Sustainability Award is a new way to motivate and recognize employees for their commitment to the Group’s sustainability goals.

The new Electrolux Sustainability Award is one way to motivate and recognize employees for their commitment and highlight the value sustainability brings to the business and its stakeholders.

Awards day

Awarded for the first time in 2012 alongside recognition for Industrial Design, Marketing Excellence, Innovation and others, the Sustainability Award honors initiatives in the company that demonstrate product excellence, operational eco-efficiency, ethics and conduct and engagement in society.

Each project nominated for the award is impressive in different ways and represents the wide scope of sustainability issues Electrolux is addressing.

In 2012 the inaugural Award was won by two recipients: The US EPA ENERGY STAR Partner of the Year, for the team’s exceptional commitment to drive sustainability leadership, and Vac from the Sea, the highly successful worldwide awareness-raising campaign.

Tough contenders

The four finalists for this year’s award were all invited to the ‘Awards day’ celebration in Stockholm. They are:

  • Leaving the rubber boots: an Electrolux Colombia vocational training program for ex-guerilla combatants, aiming for their peaceful re-integration into society
  • Vac from the Sea: a project engaging millions around the problem of plastic waste in the ocean environment
  • Energy Star Partner of the Year: awarded to Electrolux North America for the first time. It strengthens relationships with customers and other stakeholders
  • Energy savings at Kinston US: exceptional environmental performance in production achieved via employee engagement, energy management and without major investments.