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Stakeholders inform our approach

Ongoing dialogue with stakeholders helps us define and deliver on our Goals and keep ahead of global developments.

Our Goals require improvements throughout our value chain, from sourcing to end-of-life. Consequently, we cannot deliver on our ambitions alone – and engagement with consumers, customers, employees, investors, suppliers, industry peers and NGOs is crucial for us to deliver our sustainability framework For the Better 2030.

Group Sustainability oversees dialogue on sustainability-related issues with a wide range of internal and external groups. Feedback from this dialogue is reported to Group management and feeds into our decision making to strengthen our strategy and response. An ongoing challenge is to systemize local stakeholder dialogues to ensure that local voices are heard.

Stakeholder priorities and our response


Consumer choices drive our business, and consumer behavior shapes our sustainability performance.

How Electrolux engages with consumers

  • Bi-annual consumer brand scorecard surveys on sustainability in various markets.
  • Consumer surveys in key markets to understand perceptions on sustainability.
  • Better Living Report on consumer attitudes and challenges related to sustainable living.
  • Through a panel of young "Change-makers", exploring solutions for future sustainable homes. The aim is to learn more about the dreams, hopes and concerns of young people, to ensure our efforts align with their wants and needs come 2030.

Consumers shape our sustainability approach

  • Sustainability is at the core of our brand strategy and a key metric in our brand health tracking among consumers.
  • Sustainability is an integrated part of our overall consumer experience strategy. 


Our sustainability work must align with customer expectations as the majority of our sales are made through retail customers that sell our products to consumers.

How Electrolux engages with customers

  • Partnerships with specific customers. Sustainability engagement is becoming more long-term and strategic.
  • Ongoing engagement with customers and key stakeholders to share learnings and discuss sustainability and our products.

Customers shape our sustainability approach

  • Collaboration in areas such as chemicals handling and recycled materials. We discuss criteria and evaluate our process for supply chain monitoring.
  • Customer insights contribute to raising market awareness on the importance of efficient products.


ESG investors drive our sustainability agenda forward.

How Electrolux engages with investors

  • In response to significant growth in ESG (Environmental, Social and Governance) investment, Electrolux engages with investors and shareholders on sustainability topics through regular meetings and investor dialogue.
  • Eight of our ten largest shareholders are signatories to the UN Principles for Responsible Investment. 

Investors shape our sustainability approach

  • Investor feedback helped shape our latest sustainability framework - For the Better 2030 - by providing input on the importance of different sustainability topics.
  • We have enhanced our reporting and activities on CO2 reduction through our disclosure to CDP, as well as the Task Force on Climate-Related Financial Disclosures (TCFD) and the EU Taxonomy.
  • We developed a Green Bond framework in alignment with the Green Bond Principles 2018, which defines eligible projects that support the UN Sustainable Development Goals and the Paris Climate Agreement. We use a multi-currency revolving credit facility linked to our sustainability Goals.


Our sustainability work helps to motivate, retain and attract employees.

How Electrolux engages with employees

  • Ongoing dialogue between management and employee representatives and unions. Topics include updates on restructuring plans, feedback on business development, audit outcomes, human rights assessments, our Ethics Helpline, and Health and Safety performance. Read more in our Goal Act ethically, lead in diversity and respect human rights.
  • A global employee survey gathers employee perceptions and feedback on our sustainability agenda. Read more in our Goal Act ethically, lead in diversity and respect human rights.
  • We identify talented potential employees by being a key supporter of AIESEC, the world's largest youth organization and an international platform for young people to explore and develop their leadership potential.
  • We arrange crowdsourcing events for our employees to contribute toward our sustainability work.

Employees shape our sustainability approach

  • We integrate employee perceptions through the tools mentioned above into strategic and operational activities on a local, regional and Group level.
  • Our global intranet allows non-production employees to influence our sustainability agenda. It includes global webinars, news, presentations and films. Employees have the chance to comment, ask questions and propose initiatives. Production employees have access to information via an app and their voices are heard through surveys and face-to-face meetings.
  • The Electrolux Food Foundation funds employee initiatives that promote sustainable food habits and help people in need in the communities around us.


We have the same sustainability ambitions in our supply chain as in our own company and working with suppliers is crucial to implementing our sustainability framework – For the Better 2030.

How Electrolux engages with suppliers

  • During our Responsible Sourcing and Quality auditing and assessment work, we proactively work with suppliers to understand the topics of greatest importance and concern to them, and help suppliers to improve their performance through training and dialogue. Our regular regional Supplier Sustainability Days provide further opportunities for suppliers to share best practice with their peers.
  • Our annual global Supplier Award Day, when we celebrate our most innovative and efficient key suppliers, allows these suppliers to connect with our top management and key functions, sharing their ideas and priorities. The Supplier Award Day includes a Supplier Sustainability Award. 
  • We share best practice in transport management with the logistics industry. Electrolux is a member of the US Environmental Protection Agency-led SmartWay, with a commitment to reduce road transport emissions, and Clean Cargo, which focuses on reducing the impact of sea transport.

Suppliers shape our sustainability approach

  • Supplier expert knowledge and co-innovation together with suppliers help improve our sustainability performance in for example product energy and water efficiency, circularity and to reduce the environmental footprint of our operations. 
  • Electrolux engages with key Original Equipment Manufacturers (OEMs) on topics such as energy and water management, sharing tools and internal and external knowledge.

Industry peers

Benchmarking and sharing best practice ensure we continue to be an industry leader.

How Electrolux engages with industry peers

  • We conduct competitor analyses.
  • Shared best practice on setting stretch targets for renewable energy.
  • Shared best practice on human rights, including at the Swedish Network on Business & Human Rights.

Industry peers shape our sustainability approach

  • Extensive competitor analyses and best practice information was gathered to shape our latest sustainability framework - For the Better 2030.
  • We exchange best practice with other industry leaders.

NGOs, academia and governmental initiatives

Cooperation with NGOs, academia and governmental initiatives ensures we remain up to date with key sustainability topics.

How Electrolux engages with NGOs, academia and governmental initiatives

  • Dialogue with experts on human rights and labor rights – including advocacy groups, local representatives of international organizations, academia and embassies.
  • The European Environmental Bureau on energy efficiency and labeling. 
  • Discussions on circularity strategy with various multi-stakeholder events.
  • Updates on national or regional policies and regulations

NGOs, academia and governmental initiatives shape our sustainability approach

  • Input from these stakeholders is a crucial part of our materiality analysis, as well as our human rights impact assessments.
  • This stakeholder input helps us shape policies, product development, technologies, recycling and labelling.