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Our values

Respect and Diversity, Ethics and Integrity, and Safety and Sustainability form the foundation of the Electrolux corporate culture. Three core values clearly distinguish Electrolux: Passion for Innovation, Customer Obsession and Drive for Results.

Foundation

Our foundation governs all of us in everything we do and, perhaps most importantly, how we engage with each other and our surroundings. The components of our foundation can be applied to a variety of areas, from our relationships with colleagues to the manner in which Electrolux conducts business in emerging economies.

Respect and Diversity

  • We are a team with diverse disciplines, functions, cultures and organizations.
  • We promptly address any conflict or situation that may involve disrespectful behavior.
  • We treat all individuals with kindness and fairness.

Ethics and Integrity

  • We are transparent, honest and fair in all relations, both internally and externally. 
  • We challenge the behavior and values of others — when their actions conflict with the Electrolux code of business ethics.

Safety and Sustainability

  • We seek and encourage actions that contribute to a safe and sustainable environment.
  • We are willing to compromise short-term results at individual units to achieve sustainable Group results. 

 

 

Passion for
Innovation

Innovation is key to our success. We are constantly looking for new opportunities and new ways to go forward. We are always open to better ways of doing things. We are not afraid of taking risks. An innovation may be anything new and different that improves the customer experience or otherwise benefits the customer.

Customer
Obsession

The wants, wishes and views of our customers guide our every action. We are curious about our customers and continuously aim to learn more about them and their needs. We keep our promises to our customers, and we capture insights about and anticipate our customers’ future needs. We strive to create added value for customers in all aspects of our work, ultimately aiming to deliver the best customer experience.

Drive
for Results

We strive for a visible, measurable benefit from everything we do. We do not confuse efforts with results, and value matters more to us than mere volumes. We focus on the essential and aim at simple, informal, lean and direct ways of doing things.