5.2%
OPERATING MARGIN
5.8x
CAPITAL TURNOVER-RATE
29.9%
RETURN ON NET ASSETS
-1.0%
SALES GROWTH
-27%
CO2 EMISSION REDUCTION
Electrolux strategy is to drive profitable growth by creating best-in-class consumer experiences based on innovation and operational excellence.
Jonas Samuelson
President and Chief Executive Officer
The Electrolux vision is to be the best appliance company in the world as measured by our customers, employees, shareholders and planet.
Electrolux is a global leader in household appliances and appliances for professional use. We offer thoughtfully designed, innovative and sustainable solutions, under esteemed brands including Electrolux, AEG, Zanussi and Frigidaire.
The Group’s products are sold in more than 150 countries. The largest of these are in North America and Europe. Electrolux objective is to expand its presence in growth markets, such as Latin America, Africa, the Middle East and Asia.
| SHARE OF GROUP SALES | |
| Kitchen 64% | 64 |
| Laundry 18% | 18 |
| Home care and services 11% | 2 |
| Small appliances 7% | 7 |
| SHARE OF GROUP SALES | |
| Major Appliances Europe, Middle East and Africa 31% | 31% |
| Major Appliances North America 35% | 35% |
| Major Appliances Latin America 13% | 13% |
| Major Appliances Asia/Pacific 8% | 8% |
| Small Appliances 7% | 7% |
| Professional Products 6% | 6% |
Our sustainability framework includes nine promises
organized in three main areas.
BETTER SOLUTIONS
Wherever we are in the world, Electrolux products enable consumers to live better lives while saving energy, water and resources.
BETTER OPERATIONS
We constantly challenge ourselves to improve, making Electrolux safe efficient and ethical.
BETTER SOCIETY
Wherever we are in the world, Electrolux empowers consumers and suppliers, and supports local communities.
Electrolux has been recognized by the Dow Jones Sustainability Index as the industry leader for 10 consecutive years. Electrolux is a signatory of the UN Global Compact.