With our innovative approach, we are increasing our use of recycled materials and reducing our environmental impact.
Electrolux will make better use of resources by using more recycled materials, and helping to promote the market for recycling.
The roadmap to 2020
- Replace virgin materials with recycled materials in our products
- Increase the volume of recycled plastic to 20,000 tonnes annually
- Increase amount of scrap-based steel in our production
The case for action
As the global middle class more than doubles in size by 2030, the demand for goods and services will increase together with the use of material resources. For Electrolux, this means we can expect the price of materials such as steel, plastic and electronic components to become more volatile. One of our most important materials is plastic, as it is fundamental for the design of affordable, durable appliances.
CO2 emissions resulting from the production of the plastic we use are equivalent to the emissions from our operations and transport activities combined. This means that increasing the amount of high-quality recycled plastic in our products can make a significant contribution to combatting climate change.
Steel is the largest material we use by volume, and is a significant source of CO2 emissions. By sourcing scrap-based steel, we can make a significant reduction in our CO2 footprint from materials.
Our internal Recycling Taskforce includes representatives from each Electrolux sector, purchasing, R&D, production and product lines to define this promise’s scope, targets and action points. The main activities are to find reliable and high-quality material suppliers, and to identify the best opportunities within each product category for replacing virgin materials with recycled materials – either within the existing design or by adapting the design for recycled material.
- Traceability of the source of plastics
- Securing consistent, safe and high-quality material
- Access to sufficient volumes
- Maintain use of recycled material when developing new products
Overcoming these challenges requires strategic partnerships with recycled plastic suppliers and strong internal capabilities. Specific requirements have been added to the Electrolux Restricted Materials List, covering our restrictions on hazardous substances.