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Topic about: Brand

Electrolux today introduced a new visual identity for the company brand. Refreshing the iconic logotype and setting new distinctive standards for imagery and colors, the design is created to have more stopping power and...

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Demand is increasing for products from well-known, global brands with innovative design. New, innovative consumer products are supported by strong links to the Group’s know-how in professional products.

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In addition to its core business, the Electrolux Group is one of the world’s largest companies active in brand licensing, promoting the Group’s more than 50 brands.

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