History 1920-1929

1921

Model V is launched. It is regarded as the first step towards an easy to use vacuum cleaner for ordinary homes. Pay extra close attention to the runners – an invention by Mr Wenner-Gren himself. They were in use on Electrolux machines well in to the 1960’s.

1922

Swedish engineering students, Baltzar von Platen and Carl Munters, from the Royal Institute of Technology in Stockholm, present a sensational invention – a machine that produces cold through heat using a new and brilliant application of the absorption process. The machine can be driven by electricity, gas or kerosene.

1923

The production of refrigerators based on Platen-Munter’s invention begins at a newly formed company, AB Arctic.

1925

Electrolux purchases Arctic and launches the first absorption refrigerator, the ”D-fridge” on the world market. For many people ”this wonderful box” solves the problem of storing fresh food at home.

1926

The first plant for the production of vacuum cleaners outside Sweden is opened in Berlin, Tempelhof. Axel Wenner-Gren acquires Volta from Skandinaviska Banken. Axel Wenner-Gren becomes chairman of the board.

1927

Electrolux builds vacuum cleaner plants in Luton, England and Courbevoie, France. These plants are eventually equipped for the production of refrigerators. Production begins in a number of countries all over the world.

1928

The share capital in Electrolux is increased ten-fold from six million Swedish kronor to 60 million. The turnover at five plants, some twenty subsidiaries and 250 offices throughout the world is SEK 70 million.

The Group is consolidated and introduced on the London Stock Exchange (1930 on the Stockholm Stock Exchange).

Related images
Swedish engineering students, Baltzar von Platen and Carl Munters, from the Royal Institute of Technology in Stockholm

Swedish engineering students, Baltzar von Platen and Carl Munters, from the Royal Institute of Technology in Stockholm

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Model V is launched. It is regarded as the first step towards an easy to use vacuum cleaner for ordinary homes

Model V is launched. It is regarded as the first step towards an easy to use vacuum cleaner for ordinary homes

Download Hi-res / Lo-res
Read more within History time line

1901. AB Lux, Stockholm, is established. The company launches the Lux lamp - a kerosene lamp for outdoor use - which proves to be a tremendous sales success.

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1910. Elektromekaniska is established in Stockholm.

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1930. The first built-in refrigerator is launched, a compact product for the kitchenette in the small, modern apartments of the time.

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