Consumer Insight

Electrolux has created this newsroom to provide journalists, bloggers and other interested parties with information about Electrolux and its products and services. These are the news related to Electrolux focus on consumer insight as a starting point for all new innovative products.

Show
Consumer Insight

A new Electrolux trend report looks at the impact of population growth and the effects on urban areas, identifying sustainable and compact solutions to ensure life-quality is maintained.

Read more

INNOVATIVE ELECTROLUX, PART 3: Innovation fuels growth and strengthens brands. One of the ways Electrolux ensures that it stays at the forefront of innovation is through a solid innovation strategy.

Read more

INNOVATIVE ELECTROLUX, PART 2: Part of staying at the forefront of innovation is making certain that you seize all opportunities. How does a company like Electrolux take its projects from idea to reality?

Read more

INNOVATIVE ELECTROLUX PART 1: Making your company more innovative is not really about increasing the number of resources or introducing new processes. The key to genuine innovation is the company culture.

Read more

AEG - one of the Electrolux Group’s strategic brands – launches a connected steam oven with the first ever integrated camera, giving consumers the tool to master cooking through their mobile devices.

Read more

With 14 % of all children suffering from the disease, asthma is one of the leading causes of school absenteeism, and a common reason for children being excluded from sports and other activities. This...

Read more

The Electrolux Group has launched a new collection of appliances under the Frigidaire Professional® brand, addressing consumer demand in North America for affordable products with the design and performance of professional appliances.

Read more